Michelle, Christabel, <p>Musi Charitas Catholic University, Palembang</p>, Indonesia

• The 2nd International Conference on Economics, Business, and Management Research (ICEBMR) - Proceedings International Conference On Economics, Business, And Management Research (ICEBMR) Vol 2, 2023
  THE ROLE OF MEDIA ADVERTISING AND WORD OF MOUTH ON THE PURCHASE DECISION OF MINISO PRODUCTS IN PALEMBANG CITY
  Abstract  PDF (13-24)