Irmawati, Bernadeta, Soegijapranata Catholic University, Indonesia
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The 2nd International Conference on Economics, Business, and Management Research (ICEBMR) - Accepted Abstracts
PRODUCT DEVELOPMENT CAPABILITY AND MARKETING INNOVATIVENESS: SOME EVIDENCE FROM INDONESIAN SMALL LOCAL FOOD PRODUCT
Abstract -
The 2nd International Conference on Economics, Business, and Management Research (ICEBMR) - Proceedings International Conference On Economics, Business, And Management Research (ICEBMR) Vol 2, 2023
PRODUCT DEVELOPMENT CAPABILITY AND MARKETING INNOVATIVENESS: EVIDENCE FROM INDONESIAN SMALL LOCAL FOOD PRODUCT
Abstract PDF (547-555)
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